久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

Global EditionASIA 中文雙語Fran?ais
Business
Home / Business / Industries

Boom time for online travel firms

By Zhu Wenqian | China Daily | Updated: 2019-01-21 09:15
Share
Share - WeChat
Children play at Beijing's iconic Bird's Nest stadium, which is now a tourist hot spot. [Photo by Feng Yongbin/China Daily]

Industry is set to restructure as consumers spend billions of yuan on rich experiences

China's online tourism sector is witnessing a boom, and firms in the business are growing rapidly, on the back of Chinese wanderlust.

To exploit the emerging opportunities, online travel agencies or OTAs are offering new, customized products and services.

They are encouraged by the fact that in 2018, the market scale of OTAs reached 1.08 trillion yuan ($160 billion), adding 30 percent year-on-year, hitting a record high, according to a report released by market consultancy ASKCI Consulting Co.

Last year, Chinese travelers spent $762 per person abroad, exceeding $276 spent by non-Chinese travelers. By 2023, Chinese travelers are expected to spend nearly $1,334 per person a year on overseas trips, according to a report released by the Chinese Academy of Social Sciences this month.

Sensing a maturing market, existing players have started consolidating or expanding their operations. In fact, the market itself is seeing a bit of restructuring as the number of players gets rationalized, with a few major firms set to dominate proceedings from now on.

Five OTAs hold the key to the fortunes of Chinese tourism as they command a collective 80 percent market share.

Ctrip is the big boy of the pack. In October 2015, it swallowed up Qunar, a travel firm that was beginning to find traction. According to consultancy Frost& Sullivan China, the combine of Ctrip and Qunar commands a more than 60 percent share of the OTA market.

Fliggy from the Alibaba stable, Tongcheng-Elong Holdings Ltd, which is backed by Tencent, and Tuniu Corp are the other three big players. Ctrip also holds stakes in Tongcheng-Elong and Tuniu.

Last year, Ctrip further extended its operations and expanded its distribution across the sector. Its total sales revenue jumped 30 percent over 2017 to reach 690 billion yuan, it said.

"By reinforcing their moats, industry leaders will become even stronger, and the sector will present a higher competition threshold, and the market centralization will become more obvious," said Neil Wang, president of Frost & Sullivan China.

"The business model of the online travel sector in China boasts high gross profits and high user stickiness. Traditional offline travel agencies are seriously homogenized and their user stickiness is lower.

"In the future, more offline tourism businesses will turn to online operations, with an aim to achieve better integration and utilization of industry resources, and provide more convenient and efficient services to consumers."

OTAs are setting up offline stores as well to expand their presence and attract more consumers. Ctrip said it plans to set up more than 8,000 physical stores nationwide, including in smaller towns and counties, this year.

"Chinese consumers are spending increasingly more money on services. Tourism is the mainstay of consumption of services. Tourism is becoming a main driver of China's economic growth," said Sun Jie, CEO of Ctrip, in an open letter in late December.

She said during the period of macroeconomic adjustment, the tourism industry can buck any possible slowdown by driving a trend of rapid growth. For, consumers are more willing to take a break and travel around the world. She said she is optimistic about the growth potential of the tourism industry in China.

Dai Bin, director of the China Tourism Academy, said Chinese tourists are seeking more diverse experiences while traveling abroad. Middle-class consumers, the core group of the outbound tourism market on the Chinese mainland, are more willing to slow down the pace of life and enjoy in-depth and tailored travel experiences, encouraged by their growing spending power and evolving tastes.

"More Chinese travelers prefer independent and flexible trips, instead of traveling with tour groups. Besides, those who spend a lot of money shopping account for only a small portion of the total now, and more people are willing to experience local events, food and culture," he said.

This trend, however, has created certain challenges for OTAs. Rapid growth has led to shortage of skilled manpower. Qualified tourism professionals are few and far between.

1 2 Next   >>|
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
CLOSE
 
主站蜘蛛池模板: 久久久久久毛片免费观看 | 欧美日韩国产成人精品 | 视频一区精品 | 欧美精品区| 成人爽a毛片在线视频网站 成人爽爽大片在线观看 | 久久精品国产精品青草不卡 | 国产九九精品 | 九九国产精品九九 | 国产成人免费午夜在线观看 | 国产精品午夜免费观看网站 | 亚洲视频在线观看网站 | 一区二区三区免费观看 | 精品国产一区二区三区www | 黄色国产在线观看 | 欧美真人毛片动作视频 | 男女生性毛片免费观看 | 亚洲一区二区三区在线 | 嫩草一区二区三区四区乱码 | 在线视频亚洲 | 天堂最新版 | 久久久亚洲精品国产 | 成年人性网站 | 欧美成人精品第一区 | 91免费观看视频 | 国产黄色一级毛片 | 欧美一级毛片日韩一级 | 毛片免费高清免费 | 欧美高清在线 | 国产精品久久久久久久久久一区 | 亚洲国产欧美自拍 | 玖草视频在线 | 毛片在线看免费 | 日韩一级高清 | 国产系列在线 | 国产三区二区 | 日韩精品欧美激情国产一区 | 深夜福利视频大全在线观看 | 日韩三级一区 | 欧美在线a级高清 | 国产中的精品一区的 | 青青热久久国产久精品 |