久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

Global EditionASIA 中文雙語Fran?ais
Business
Home / Business / Technology

Vivo vows to dial switch-off message

By Ma Si | China Daily | Updated: 2020-01-20 09:35
Share
Share - WeChat
A fan uses his Vivo mobile phone to control the robot football match at the Vivo exhibition platform at Luzhniki Stadium in Moscow on June 26, 2018. [Photo/Xinhua]

Since it is said opportunities beckon only those who are prepared, Vivo has established links with local cricket associations as soon as it entered India. It was among the first to know that there was a chance to sponsor the Indian Premier League, the most popular franchise-based cricket tournament in the game's shortest format.

Finally, in 2015, Vivo spent about 2.2 billion yuan ($320 million) to be the title sponsor of IPL for five years. At the signing ceremony, something interesting happened. Vivo India's CFO paid the first instalment of the sponsorship money immediately. The prompt, upfront payment came as a complete and pleasant surprise to the IPL Governing Council as Vivo still had 48 hours to the deadline.

"It was a big amount of money which, if put in the bank for 48 hours, can generate handsome interest. But since we had already inked the deal, we wanted to show our sincerity. It's part of our Vivo culture that we never make small gains at other people's expense,"Chen said.

Vivo is influencing not only its partners but also its employees with its unique culture. An Indian worker at Vivo's plant in the Greater Noida area of Uttar Pradesh state, said he used to work for South Korean company Samsung's local factory earlier.

"Operations in Samsung are more system-based, but Vivo is more culture-driven," he said. The elevators of Vivo's plant are decorated with posters that explain the company's Benfen culture, which has a profound meaning ("do the right thing, no matter what", and "never try to benefit at the expense of others").

The Vivo plant employs more than 9,900 workers, and runs at full annual production capacity of 25 million units. Vivo is investing 4 billion yuan to set up a second manufacturing plant in India, to better meet local consumers' growing demand.

Xiang Ligang, CEO of telecom industry website Cctime, said:"Amid fierce competition in India, Vivo has infused the market with its own characteristics. For instance, it is the first and only smartphone vendor that runs all of its after-sales service centers, to ensure quality."

In its latest Indian advertisement featuring actor Aamir Khan, who is also well known in China thanks to his smash hits such as Dangal and Secret Superstar, Vivo made a bold move by telling users to take a break from their phones, a message that some commentators interpreted as potentially suicidal for a smartphone company to spread.

But the message triggered positive responses online. The target audience of consumers took it as "Your loved ones wish for your time. Vivo encourages you to choose your switch-off time".

"We have more than 55 million consumers in India. I feel the onus is on us to spread the right message about the responsible usage of smartphones," said Nipun Marya, director of brand strategy, Vivo India.

Indians now account for 95 percent of Vivo India's employees, with factory workers, salespersons and people in its local headquarters all recruited locally.

"We can now say we have survived in India. We will use what we have learned here as the first signs of dawn to light up our long way to going global," Chen said.

|<< Previous 1 2   
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
CLOSE
 
主站蜘蛛池模板: 丝袜美腿精品一区二区三 | 韩国本免费一级毛片免费 | 日日撸夜夜操 | 亚洲欧美综合视频 | 国产成人毛片毛片久久网 | 欧美另类videosbestsex高清 | 有码视频在线观看 | 精品国产夜色在线 | 国产在线精品福利一区二区三区 | 模特视频一二三区 | 久久国产精品歌舞团 | 香蕉99国内自产自拍视频 | 欧美 自拍 丝袜 亚洲 | 久久黄色影院 | 久久精品a | 午夜三级a三级三点在线观看 | 一本色道久久88加勒比—综合 | 一区二区中文字幕在线观看 | 国产欧美久久久精品影院 | 日日干日日操日日射 | 国内精品国语自产拍在线观看55 | 在线观看一级毛片 | 特及毛片 | 国产一级毛片亚洲久留木玲 | 女人张开腿男人猛桶视频 | 欧美精品成人久久网站 | 欧美va在线播放免费观看 | 手机在线看片国产日韩生活片 | 91免费高清视频 | 成 人免费va视频 | 亚洲女视频 | 欧美精品伊人久久 | 久久综合中文字幕一区二区 | 5x社区直接进入一区二区三区 | 国产成人亚洲综合一区 | 欧美成人区 | 黄 色 三 级 网站 | 台湾三级香港三级在线理论 | 成人做爰毛片免费视频 | 丁香伊人五月综合激激激 | 成年人三级网站 |