Children's school uniform brand Elite Basic launched its new collection at the 2021 Autumn/Winter Shanghai Fashion Week on April 12.

The new collection, which is the result of a collaboration with regenerated cellulose fiber manufacturer EcoCosy, combines campus fashion and the concept of environmental friendliness. All clothes in the collection feature the use of antibacterial fabric that is biodegradable and recyclable.

According to the design director of Elite Basic Ding Huilan, the company hopes to encourage consumers and the next generation of teenagers to support environmentally friendly causes.

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