久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

Young buyers snap up snazzy traditional outfits

Web search volumes, sales of Tang suits and hanfu have skyrocketed this year, leading to bountiful biz opportunities

By ZHU WENQIAN | China Daily | Updated: 2024-03-19 09:49
Share
Share - WeChat
A staff member (right) of a hanfu company arranges attire for a model in Caoxian county, Shandong province, in 2021. CHINA DAILY

Traditional Chinese attire that incorporates stylish modern designs is becoming popular among consumers this year, driven by the younger generation's fondness for the country's cultural heritage, and thereby fueling more business opportunities for retailers.

During the Spring Festival holiday in February, various traditional Chinese-style outfits containing dragon and phoenix elements became quite the rage among young consumers, as such clothing integrates Chinese design elements into various kinds of daily wear.

In Chinese traditional astrology, which outlines the qualities of 12 zodiac signs, the Year of the Dragon is usually of great significance, as the dragon symbolizes strength, wisdom and good fortune for Chinese people. This has spurred the popularity of traditional Chinese elements.

In addition, an increasing number of Chinese celebrities have frequently chosen locally designed traditional Chinese outfits, encouraging young consumers to wear such garments.

Since the beginning of this year, online search volumes for Tang suits and hanfu, two kinds of traditional Chinese-style attire, have skyrocketed.

Horse-faced skirts, or mid-length skirts with a distinguishing pleated design, have become the most popular item in the hanfu category, according to Alibaba's e-commerce platform Taobao.

This type of skirt is a key component of hanfu, the traditional dress worn by Han Chinese women.

During the Nov 11 online shopping extravaganza last year, more than 730,000 pieces of horse-faced skirts were sold on Taobao.

Meanwhile, more young parents have bought traditional-style Chinese clothing for their children, especially girls. In January, the turnover of children's clothing in the Tang suit style surged more than 330 percent year-on-year, according to Taobao.

"The booming sales growth of traditional Chinese-style clothing comes from young consumers' sense of identification with traditional Chinese culture, which also indicates a rise in national confidence," said Li Lina, director of women's clothing at Taobao.

"Such cultural confidence has fueled more business opportunities for retailers, and the main challenge for designers and retailers lies in how to integrate traditional costumes with different modern scenes," Li added.

1 2 Next   >>|
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
主站蜘蛛池模板: 日韩18在线观看 | 97久久精品一区二区三区 | 一级毛片免费不卡在线视频 | 成年女人免费又黄又爽视频 | 久久精品一区二区三区中文字幕 | 一 级做人爱全视频在线看 一本不卡 | 91免费版网站 | 一级毛片免费在线 | 波多野结衣在线不卡 | 韩国毛片在线观看 | 经典国产乱子伦精品视频 | 毛片大片| 国产又粗又黄又湿又大 | 免费在线观看一级毛片 | 孕妇一级片 | 欧美成人高清视频 | 美女一级毛片免费观看 | 日韩精品无码一区二区三区 | 精品国产一区二区三区不卡在线 | 成人免费看www网址入口 | 欧美成人午夜免费完成 | 久久国产成人福利播放 | 香港激情三级做爰小说 | 欧洲免费无线码一二区 | 国外成人在线视频 | 国产美女一级视频 | 红色记忆 | 国产在线手机视频 | 精品九九视频 | 成a人v| 亚欧成人一区二区 | 一区二区影院 | www.黄色com | 亚洲狠狠综合久久 | 永久天堂 | 欧美高清一级 | 欧美视频在线一区二区三区 | 久草免费在线观看视频 | 久色视频| 最新国产午夜精品视频成人 | 日韩不卡一级毛片免费 |