www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

US EUROPE AFRICA ASIA 中文
Business / Technology

LeTV unveils new icon, aims to expand in US and India

By Liu Zheng (chinadaily.com.cn) Updated: 2016-01-13 14:36

LeTV unveils new icon, aims to expand in US and India

Ablikim Ablimit, LeEco's vice-president of strategic planning and management, delivers a keynote speech on Jan 12, 2015 during the company's new logo launch event held in Beijing. [Photo/Provide to chinadaily.com.cn]

Chinese Internet company LeEco, formerly LeTV Holdings Co Ltd, premiered its new brand and logo during the "Global Brand Upgrade" news conference held in Beijing on Tuesday.

According to the company, the new logo consists of the letters "L" and "E".

Each of the four strokes represents one of the four tiers of the Le Ecosystem -- Platform, Content, Device and Application. The dot formed by the overlapping of two strokes symbolizes the pivot of the entire ecosystem: EUI and Le Fans.

The connection and interaction between the letters "L" and "E" expresses the LeEco spirit of constant disruption, breaking boundaries and eco synergy.

The three colors of blue, red and green plus the all-inclusive color of grey represent the integration of technology, culture and the Internet within the Le Ecosystem.

During the event, LeEco also announced the name change of Letv.com to Le.com, the adoption of its new global top-level domain "le.com" and the launch of the all-new Super TV X65 at 4,999 yuan ($760).

According to Ablikim Ablimit, LeEco's vice-president of strategic planning and management, the current upgrade of the Le Ecosystem brand means that the company is looking beyond the Chinese domestic market to compete with global Fortune 500 giants such as Apple, Amazon and Netflix and is ready to make disruptive changes on the global scale.

"Based on vertical integration of the industrial chain and reconstruction of the cross-industry value chain, Le Ecosystem is an open-ended, closed-loop ecosystem that combines a platform with content, devices and applications," wrote Jia Yueting, the chairman and founder of the company, in an article on China Daily website in last December.

Going global

In September, LeTV Sports, one of the company's subsidiaries, announced that it had won a three-year contract to broadcast the English Premier League in Hong Kong from the 2016/2017 season. The $400 million deal is believed to be the first step in the company's "go global" plan.

According to Mo Cuitian, LeTV's vice-president and Asia Pacific executive president, the company is working hard to prepare for the launch of its products in India.

Previous Page 1 2 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 日韩乱淫 | 国产不卡毛片 | 国产精品亚洲专一区二区三区 | 97精品国产福利一区二区三区 | 欧美日韩一区二区三区四区在线观看 | 中文成人在线 | 成年美女黄网站色视频大全免费 | 美女图片1314mm爽爽爽 | 综合久色 | 久久精品国产400部免费看 | 国产黄毛片 | 91九九| 国产女人在线观看 | 国产亚洲精品资源一区 | 中文字幕乱码中文乱码51精品 | 特级a欧美孕妇做爰片毛片 特级a欧美做爰片毛片 | 亚洲精品福利一区二区三区 | 亚洲精品国产一区二区三区在 | 亚洲免费国产 | aaa毛片手机在线现看 | 久久精品综合免费观看 | 91久久国产露脸精品免费 | 日韩中文字幕视频 | 中文字幕一区二区在线播放 | 毛片成人永久免费视频 | 国产精品欧美韩国日本久久 | 日韩精品一区二区三区免费观看 | 亚洲 自拍 另类 欧美 综合 | 亚洲国产午夜看片 | 国产成人亚洲精品老王 | 久久久青青久久国产精品 | 在线播放精品 | 国产男女爽爽爽爽爽视频 | 成人18免费 | 大量真实偷拍情侣视频野战 | 日韩视频精品在线 | 亚洲 中文 欧美 日韩 在线人 | 欧美一级视屏 | 手机国产日韩高清免费看片 | 国产成人一区免费观看 | 九九99香蕉在线视频免费 |