www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

US EUROPE AFRICA ASIA 中文
Business / Technology

Sports-themed apps cash in on people's desire to keep fit

By Ma Si (China Daily) Updated: 2016-01-21 07:57

Sports-themed apps cash in on people's desire to keep fit

The Codoon app shows the distance its user has walked in 76.4 hours. [Photo/Provided to China Daily]

Xiao Liang, a 28-year-old engineer, celebrated the New Year by competing in a marathon. Well, sort of. Instead of flying to Xiamen, an eastern port city in Fujian province where the event was held, he attended the marathon's "online version" in Beijing, by making use of Codoon, an app for hand-held devices.

Wearing a smartwatch equipped with Codoon, Xiao started running at the same time as the runners in Xiamen. Codoon kept track of his running route and time using GPS technology.

"The app obviated the need for me to travel to Xiamen and offers a cost-efficient way to access marathon events," he said.

When he reached the finish line, so to speak, the preset app reported the results to the event's authorized online organizing committee, which later awarded him a medal. "Though the medal is not the same one offered to offline runners, it is also of considerable meaning," he said.

Xiao was one of 120,000 registered runners who had planned to used Codoon to attend the "online version" of Xiamen marathon on Jan 2.

Running is in, and the latest fashion is sweeping China. According to data from the Chinese Athletics Association, more than 80 new marathon competitions have registered in 2015, taking their total number to more than 130 from 51 in 2014.

This has spawned a wealth of mobile apps like Codoon, which are scrambling to tap into people's desire to stay fit and healthy.

A quick search for yundong, Chinese for sports, yields links to more than 4,700 apps on Apple Inc's app store. "The past year has seen an explosion of sports-themed apps, partly stimulated by the government's policy," said Guo Yang, an analyst at Beijing-based Internet consultancy Analysys International.

He was referring to the document released in December 2014 by the State Council, China's cabinet, calling for more rapid development of the sports industry in China. "Since then, both startups and Internet giants are making inroads into the sports sector," Guo said.

Currently, sports-themed apps cover a wide range of niches. Apps like Codoon facilitate running, while online sites help users to book badminton courts. Then there are apps that offer slimming and bodybuilding courses. And, of course, apps for sports-based social networking too.

But, these apps are used less frequently than expected, according to a report by Chengdu-based Big Data Research Center.

In August, running apps ledongli.cn and Codoon, and slimming app ss.xikang.com, emerged the top three among sports apps. Yet, they have only 2.2 million, 1.6 million and 1.5 million regular users per month, respectively, it said.

"These apps offer services that are too similar and basic to differentiate themselves from each other," Guo at Analysys International said. "More value-added and diversified services are needed to cash in on the exercise boom in China."

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 中文字幕亚洲区 | 欧美一级毛片免费播放aa | 影院成人区精品一区二区婷婷丽春院影视 | 国产人成午夜免视频网站 | 欧美精品国产一区二区三区 | 久久综合丁香 | 久久香蕉国产线看观看亚洲片 | 欧美日韩视频免费播放 | 纯欧美一级毛片免费 | 精品国产高清a毛片无毒不卡 | 成人一级黄色毛片 | 久久成人性色生活片 | 91九色视频无限观看免费 | 欧美成人精品 | 久久国产亚洲 | 成年人网站免费在线观看 | 成人毛片18女人毛片免费 | 亚洲人成在线观看 | 欧美a级毛片免费播敢 | 国产一区二区高清在线 | 欧美一级成人 | 国产成人精品亚洲一区 | 中文字幕一区二区视频 | 欧美做爱毛片 | 日韩三级小视频 | 精品一区二区三区在线播放 | 免费高清毛片在线播放视频 | 久久99久久99精品观看 | 欧美综合自拍亚洲综合百度 | 中国女人真人一级毛片 | 亚洲国产成人麻豆精品 | 欧美成人免费大片888 | 日韩中文字幕在线亚洲一区 | 国产欧美久久久另类精品 | 黄a一级 | 99国产精品久久久久久久... | 国产精选在线视频 | 日本视频一区二区三区 | 久久骚| 在线欧美精品一区二区三区 | 日本人成18在线播放 |