久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

Global EditionASIA 中文雙語Fran?ais
Business
Home / Business / Industries

Quarantines fuel home entertainment boom

By OUYANG SHIJIA | China Daily | Updated: 2021-01-07 09:49
Share
Share - WeChat
Visitors pass the booth of Tencent Video at the China Licensing Expo held in Shanghai. [Photo by Lyu Liang/For China Daily]

United States-based DTS, a leading high-definition audio solutions provider and a wholly owned subsidiary of Xperi Corp, is looking to tap into new business opportunities in China, betting big on the country's promising home entertainment market.

Christopher Lang, general manager of Xperi Corp Greater China, said that with the country's ongoing efforts to promote 4K and 8K televisions and 5G network coverage, a growing number of consumers will choose to update their home entertainment devices, including purchasing large-screen displays.

"We already foresee that rising new trend and opportunity, and we are committed to offering consumers, especially movie fans, a new level of high-quality immersive experiences at home," Lang said.

He highlighted the growing trend of consumer demand for high-quality content and experiences, saying a growing number of younger consumers are more inclined to pay for new services than their parents.

"DTS hopes to offer consumers such immersive experiences to enjoy high-quality experiences at home," Lang added.

DTS is also ramping up support for the IMAX Enhanced program, which was launched in partnership with IMAX. It is the only way to experience IMAX's signature picture, sound and scale outside of a movie theater, combining IMAX digitally remastered 4K HDR content and DTS premium audio delivered through high-end consumer electronics and streaming platforms.

In China, Tencent Video Aurora TV has officially become the first streaming platform to provide IMAX Enhanced content.

While many industries have been hit hard by the COVID-19 pandemic, Chinese partners of DTS have been working hard to maintain steady growth during the contagion.

"We will seek partnerships with more studios to continuously release new IMAX Enhanced titles in the coming year, including local movie studios," Lang added.

With blossoming internet technologies, consumers are increasingly seeking out better audiovisual experiences and new ways of enjoying home entertainment, said Zhang Hong, senior vice-president and chief technology officer of CCData.

"It is foreseeable that large-screen devices with intelligent systems will see better market prospects in the near future," Zhang said.

He added that the COVID-19 pandemic is unleashing a new era of change, as a very large number of people who find themselves stuck at home will embrace home-based entertainment.

"Even now as people gradually return to work, they are likely to continue these habits. And the younger generation born in the 1980s and 1990s is willing to pay for these pastimes, including watching movies and TV series."

To better cater to the younger generation, DTS is also seeking new cooperation opportunities in the gaming industry.

"We have the capability to help improve gaming experiences via partnerships with gaming hardware manufacturers," Lang added.

In fact, DTS has already worked with leading gaming headphone brands such as Logitech to offer high-end gaming headsets, gaining huge followers among gamers.

"Gaming is also one of the key directions we'll attach greater importance to in the future. It may still take a long time for us to seek new partnerships and offer more gaming products to cater to gamers' specific needs for high-quality hardware products," he said.

Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
CLOSE
 
主站蜘蛛池模板: 国产欧美日韩在线人成aaaa | 国产欧美日韩在线 | 日本高清专区一区二无线 | 99久在线精品99re6视频 | 成人免费毛片一区二区三区 | 久草在线新视觉 | 韩国一级永久免费观看网址 | 亚洲狠狠ady亚洲精品大秀 | 亚洲久久久久久久 | 花蝴蝶在线| 越南高清幻女bbwxxxx | 99久久精品国产一区二区成人 | 国产一级网站 | 毛片高清一区二区三区 | 台湾精品视频在线播放 | 一区二区三区视频 | 日韩在线视频免费不卡一区 | 国产精品一区久久精品 | 日韩成人中文字幕 | 一级黄色录相片 | 亚洲欧美在线观看视频 | 久久99国产乱子伦精品免费 | 在线观看中文字幕亚洲 | 特级黄色毛片视频 | 免费人成激情视频在线观看冫 | japanese乱子另类 | 99精品久久99久久久久 | 国产日韩精品在线 | 一级片免费在线播放 | 另类毛片 | 国产一级网站 | 色秀视频在线观看88品善网 | 美女视频黄色在线观看 | 国产日韩欧美综合在线 | 成人99国产精品一级毛片 | 加勒比在线免费视频 | 久久精品香蕉视频 | 国产ssss在线观看极品 | 久久91| 一级毛片日韩a欧美 | 国产亚洲精品久久久久久久久激情 |