www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

US EUROPE AFRICA ASIA 中文
Business / Companies

Beijing Digital set to spread wings abroad

By Fan Feifei (China Daily) Updated: 2015-12-11 07:44
Beijing Digital set to spread wings abroad

The stand of Beijing Digital Telecom Co Ltd at an industry expo last year. [Photo provided to China Daily]

China's largest mobile phone retail chain, Beijing Digital Telecom Co Ltd, announced plans on Thursday to open 3,000 stores in at least 10 countries over the next five years, to expand its business to Africa, South Asia and Latin America.

The first stop of the company's overseas expansion is Nigeria. So far, it has opened stores in Lagos, the biggest city in Nigeria, and plans to expand gradually to Port Harcourt, Abuja and other cities. In addition, it plans to expand in India as part of a general rollout across South Asia.

The company plans to open 400 stores and sell 2 million mobile phones in Nigeria and India in the first year.

"It is an irresistible trend to launch the globalization strategy. The telecom retail market in South Asia and Africa lags at least four to five years behind China, so there is huge potential," said Jin Xin, president of Beijing Digital Telecom.

"On the other hand, many well-known Chinese mobile phone manufacturers are going abroad, with the intention to become world-class enterprises, and advanced telecommunication retailers should also keep up with the trend to go international along with these manufacturers, which could reduce communication costs and enhance competitiveness," said Jin.

Nigeria and India are only the first step in the firm's globalization strategy. The company aims to enter five countries with the opening of 1,000 stores and sales of 5 million mobile phones in the third year, and in the fifth year, it plans to cover 10 countries with 3,000 stores and sell 10 million mobile phones.

Yan Zhanmeng, a senior analyst with International Data Corp, said: "Sales of mobile phones in the domestic retail market are already saturated, so retailers have to explore new markets and find business growth points."

"Nigeria is the largest mobile phone market in Africa, accounting for a 20 percent to 30 percent market share in the continent, while India is the biggest mobile phone market in South Asia, where the demand for mobile phones is big," said Yan.

He added that it is beneficial for mobile phone retailers to sell their products in emerging markets such as Africa, Southeast Asia and Latin America, compared with the European and US markets, where telecom operators dominate the mobile phone market.

Beijing Digital Telecom, which has opened nearly 1,500 retail stores, sells mobile telecommunications devices and accessories and provides value-added services.

Its sales volume of mobile phones reached about 10.63 million in 2014, a year-on-year increase of 11.12 percent. It has established strategic collaborations with China's three major telecommunication carriers and mobile phone producers such as Apple Inc, Xiaomi Corp and Lenovo Group Ltd.

However, Chinese mobile phone retailers will meet some challenges in their globalization. "How to cooperate with local mobile phone brands to capture more market share is an issue that Chinese retailers need to consider," said Zhu Dalin, an analyst at Beijing-based consultancy Analysys International.

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 日本天堂网在线观看 | 美国黑人特大一级毛片 | 久久99中文字幕 | 久久国产成人午夜aⅴ影院 久久国产成人亚洲精品影院老金 | 免费观看成人www精品视频在线 | 亚洲加勒比在线 | 日本视频三区 | 久久怡红院 | 久久一区二区三区免费播放 | 亚洲精品大片 | 亚洲国产欧美在线人成精品一区二区 | 一级特黄aa大片欧美网站 | 国产成人禁片免费观看视频 | 欧美成人黄色网 | 亚洲美女影院 | 亚洲欧美综合国产精品一区 | 亚洲国产精品一区二区九九 | 成年人免费看 | 女人又黄的视频网站 | 萌白酱粉嫩jk福利在线观看 | 91国内精品久久久久免费影院 | 日韩乱码视频 | 日韩中文精品亚洲第三区 | 久久精品二区 | 怡红院亚洲怡红院首页 | 最新怡红院全部视频在线 | 可以免费观看欧美一级毛片 | 97在线视频精品 | 俄罗斯黄色毛片 | 99在线观看视频免费 | 永久黄网站色视频免费观看99 | 国产高清在线看免费视频观 | 99热播| 欧美成人免费午夜全 | 失禁h啪肉尿出来高h健身房 | 亚洲精品久久久久久久福利 | 末成年娇小性色xxxxx | 中文字幕日韩精品在线 | 国产精品区在线12p 国产精品人成 | 国产亚洲欧美在线人成aaaa | 18视频免费网站 |